America's Beauty Show Chicago 2009

A Beauty of a Weekend in Chicago

108 Regency students recently attended America’s Beauty Show and gained the kind of real-world experience normally reserved for industry insiders. They got to mix and mingle with the cream of the crop in the beauty business. And the best part? Regency picked up the tab for their airfare, hotel, and food all weekend!

America's Beauty Show Chicago 2009 One of the largest salon professional shows in North America, America’s Beauty Show has been an annual occurrence for over 80 years. Each year, tens of thousands of beauty professionals from all over the world attend America’s Beauty Show to explore, learn about the latest industry trends, products and techniques, and get the latest equipment at show prices.

On top of the free trip, our students were treated to a formal reception with guest speakers Ann Mincey (Redken 5th Avenue) and Ivan Zoot (Andis Company), who also treated our students to a clipper cut demo. They also got great goodie bags loaded to the brim with hair products, tools, and makeup galore! What better way could there possibly be to round out a first-class education?

How did those students get there? It’s simple really. Regency rewards you for doing the kinds of things you need to do to succeed after you graduate. By achieving goals related to guest satisfaction, service volume and retail, students earn special perks. It’s called the Student Training and Rewards Program (STAR® for short). Students who achieve the goals set for them within the STAR Program can qualify for a trip to an industry event.

Next year, this could be you! To learn more about the show and what it took two students to get there, keep reading...